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    Campaign ROI Calculator

    Posted by in Email Strategy, Email Tips and Tricks

    Cold Email Outreach Campaign R.O.I. Calculator How much can I expect to make from a cold email outreach campaign? Regardless of whether or not you are new to cold email outreach or not, you should always be looking at your Return On Investment.  In short, how much revenue does your cold [...]

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    Find the best time to send your email campaign

    Posted by in Email Strategy, Email Tips and Tricks

    If you send regular email messages to your customer and marketing lists, have you worked out the best time to send? By this we mean the optimum time to catch the attention of your target audience in their busy schedule. Choosing the right time to send a campaign is important to [...]

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    What is an SPF record? (and why is it important to my cold email outreach program?)

    Posted by in Email Delivery, Email Tips and Tricks

    What is an SPF record? (and why is it important to my cold email outreach program?) 💌 SPF stands for (Sender Policy Framework) Why is SPF important to companies using email (including cold email outreach)? In short, SPF is actually rather simple - SPF helps to confirm you are, who you [...]

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    How to whitelist an Email in Outlook and Gmail

    Posted by in Email Tips and Tricks

    How to whitelist an email in Outlook and Gmail Why is whitelisting important? When whitelisting an email you are adding the sender to an approved list of senders - then, when you next receive an email from that sender, that email will then go to your inbox regardless of what rules [...]

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